Stock Wicks Intimates Wholesale Period & Leak Proof Underwear for Retailers

Thank you for your interest in partnering with Wicks Intimates.

We are a growing Australian brand specialising in leak proof underwear and premium period panties, designed for comfort, confidence, and everyday wear. We are a young brand that has had considerable interest from retailers in the months since launching.  We have opened up for wholesale enquiries earlier than expected in order to meet this demand. 

Our retail partners are a carefully selected group of retailers who share our commitment to quality, comfort, and customer care. It's also important to us to look after our partners to ensure that Wicks is a best seller in stores.

Read on to learn more about how we select our retail partners. 

Email hello@wicksintimates.com to enquire about our wholesale program.

Exclusive In-Store Styles

We take our retail partners seriously. That means we protect your territory wherever we can. Our aim is for wholesale to be the largest part of our business and as such we're here to support you, not compete with you.

• We offer in-store only styles that are not available on our website, offering our retailers exclusivity.
• We are also able to offer exclusive styles for your store only with surprisingly low MOQs. 

Free Media Coverage

Sure, we offer backlinks from our website stockist page, backlinks from our blog post page and social media love, but our most exciting offer is undoubtedly free PR support:

We love a good story. If your store has a unique, media-worthy story to tell — be it a community focus, a compelling founder story, or a cause close to your heart — we'd love to hear it.

We offer complimentary PR support to selected stockists that includes pitching to local or national press if there's a story we believe could fit. Earned editorial is incredibly valuable to any business and we would be thrilled to be able to offer this to our Wicks family of wholesalers. 

What We Look For in a Retail Partner

• A genuine alignment with our brand values ensuring quality, comfort, confidence and genuine care for the customer.
• A customer base that would benefit from our product range.
• A commitment to representing the Wicks brand with care.

Wicks is totally unique in the absorbent lingerie space; our customer-base is a sophisticated, mature demographic of women. 

Our youngest customers tend to wear Wicks while postpartum for a touch of luxe in those first few weeks of motherhood. However, the majority of our customers are more mature and wear Wicks everyday for light bladder leak management. They are active women across all ages and beyond who love life and want an easy solution to life's leaks.

If this sounds like your clientele, we want to hear from you!

Get in Touch

If you're interested in stocking Wicks Intimates, we'd love to hear from you. Please reach out with a brief introduction about your store and we'll be in touch.

Email: hello@wicksintimates.com

We review all wholesale enquiries personally and are quick to respond.