Wholesale Absorbent Underwear for Pharmacies & Health Stores

Wicks Intimates is a premium Australian absorbent underwear brand supplying pharmacies and women's health stores across Australia, New Zealand and the United States. We offer a continence and period care range that your customers will feel confident buying — and confident wearing.

The opportunity

Continence and period care is a growing category in both pharmacy and women's health retail. The problem is most products on the market are designed for young bodies and feel infantalising for mature women, creating a barrier for customers who need them most.

Wicks changes that. Our underwear is designed to look and feel like premium everyday lingerie. Customers are less likely to feel embarrassed buying, more likely to tell a friend, and far more likely to come back.

What we supply

• Light bladder leakage styles for everyday wear
• Moderate and high absorbency for heavier continence needs
• A dedicated senior women's collection designed for comfort and ease of wear
• Period underwear for those still managing heavy flow
• Postpartum styles for new mothers

All styles come in a range of sizes and cuts, with clean discreet packaging suited to both pharmacy and health store environments.

Why retailers choose Wicks

• A premium product that commands a strong retail price point
• Discreet attractive packaging
• Broad enough range to serve multiple customer needs from one supplier
• Trusted Australian brand with a growing loyal customer base
• Suitable for pharmacy, natural health stores, and women's wellness retailers

Enquire about wholesale

To discuss pricing, minimum orders, or to request a sample pack, get in touch today by emailing hello@wicksintimates.com.