Let’s Talk About Waste

Photograph from Wicks Intimates campaign shoot. Woman stands in front of billowing sheet wearing loose linen shirt and Wicks Intimates Valley brief in obsidian black.

Managing your period—or any kind of leak—shouldn’t cost the earth. And yet, it often does. Every year, billions of single-use pads, tampons, and liners are tossed away, most containing plastics that take centuries to break down. It’s the kind of waste that quietly builds up over time—easy to overlook in the moment, but significant when you add it all up.

At Wicks Intimates, we believe in better options. Our absorbent lingerie is made to replace disposable products not only functionally, but beautifully. Crafted from breathable, certified fabrics and built to last, each pair is a step toward less landfill and more conscious care. Whether you're wearing pieces from our Heavy Flow Collection for postpartum comfort or slipping into something from the All Day Fresh range for everyday support, you're choosing a kinder alternative—one that supports your body and the planet at once.

This isn’t about being perfectly sustainable. It’s about making small, thoughtful shifts that stack up over time. Choosing to wash and re-wear instead of toss and replace. We are rethinking what comfort looks like, and what your intimates drawer is capable of.

So if your underwear can be elegant, empowering, and help curb waste all at once—why not start there?

Explore our absorbent collections


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